Bahria University Libraries: Recent submissions

  • The Impact of Influencer Interactivity, Authenticity & Brand Trust on Influencer Brand Equity. 
    Wahaj Faheem, 01-221201-035 (Business Studies BUIC, 2021)
    This paper investigates the impact of influencer interactivity, influencer authenticity and influencer brand trust on influencer brand equity in Pakistan’s clothing industry. This research proposes a model that shows the ...
  • Impact of Pricing, After Sale Services & Product Quality on Customer Satisfaction in FMCG Sector 
    Syed M. Athar Inam, 01-321201-028 (Business Studies BUIC, 2021)
    The motivation behind this examination is to locate an observational relationship of proposed factors and to discover the effect of pricing, after sales services and product quality on customer satisfaction. This examination ...
  • IoT Based Breakpoint Detection System for Grounding Grid of Substation 
    Muhammad Mubashir Khalid, 01-133172-156; Saif ur Rehman, 01-133172-099 (Bahria University Engineering School, 2021)
    Power substation holds a significant spot in a power framework transmission and distribution. As it deals in high power ratings, it requires an appropriate security framework too. If there should be an occurrence of ...
  • Swarm Autobots 
    Maaz Ahmad Qureshi, 01-133172-046; Sehrish Gul, 01-133172-102; Hammad Liaqat, 01-133172-030 (Bahria University Engineering School, 2021)
    Swarm robots will have unprecedented positive impact in our personal social and business operations. Swarm robotics is a field in which large numbers of robots are coordinated to perform a desired task. The nature of ...
  • Smart Automation Management System (SAMS) using ESP8266 
    Sarmad Sohail, 01-133162-126; Muhammad Asad Javed, 01-133152-171 (Bahria University Engineering School, 2020)
    The project is based on the concept of internet of things (IoT) which is an interconnected ecosystem of uniquely addressable physical objects (electronics) with varying degrees of sensing and processing, sharing the ability ...
  • Speed Control of Single-Phase Induction Motor Using VFD 
    Hassam Sajjad, 01-133162-094; Zameer Khan, 01-133162-173; Moin Ijaz, 01-133162-187 (Bahria University Engineering School, 2020)
    The AC induction motors is an electrical device which is used to transform electrical energy into mechanical energy. Therefore, about two third of the electrical energy is nourished to motors. So, energy management for ...
  • Ergonomics of Packaging and Its Impact on Purchase Intentions in The FMCG Sector of Pakistan 
    Rimsha Kanwal, 01-321201-041 (Business Studies BUIC, 2021)
    The objective of the study majorly focuses on the ergonomics of packaging rather than just the basic idea of packaging. Specified features of packaging were examined that make it more useful to have a clear picture of the ...
  • Blockchain Based Smart Logistics Management System 
    Umair Asghar, 01-133162-113; Uzair Shahbaz, 01-133162-108; Meesum Ali, 01-133162-117 (Bahria University Engineering School, 2020)
    Over the last few years the use of IoT devices have increased greatly and is increasing exponentially till date. These IoT devices share their data directly on a centralized server. IoT devices data is stored on a centralized ...
  • REMOTELY OPERATED WATER SURFACE CLEANER 
    Hamza Iqbal, 01-133162-142; Muhammad Fayyez Gilani, 01-133162-074; Zaka Ul Haq, 01-133162-114 (Bahria University Engineering School, 2020)
    As many people dump their plastic waste in the lakes and dams. Most of time tourist and people living near these areas throw plastic. Waste is poisoning and killing marine species, as plastic is choking our planet. Floating ...
  • Development of E-Commerce, Dukanwala and Analyzing the Impact of it on Customer Purchases Pattem: A Project on Priceoye in Remote Areas of Pakistan 
    Fahad Ahmed, 01-222192-004 (Business Studies BUIC, 2021)
    over 60% of the population of Pakistan lives in the rural areas which are more than the total population of UK and Canada combined. While 82% of urban online users made a purchase through one of the £-commerce platforms, ...
  • Feasibility Report: Keto Chocolates - A Healthy New Lifestyle 
    Muhammad Ahsan Moin, 01-222192-009 (Business Studies BUIC, 2021)
    At The Chocolate Bar our main purpose is to provide a healthy chocolate treat to the health-conscious individuals. All of our products are homemade with top of the notch quality items with the Keto Chocolate Bark as the ...
  • What Factors Influence Online Purchase Intention. 
    Naqash Tariq, 01-321201-020 (Business Studies BUIC, 2021)
    This study investigates the role of factors influencing online purchase intention in Pakistan. In this study, perceived usefulness, transaction safety, information quality, product delivery, government policies, and Trend ...
  • Impact of Online Shopping On Consumer Buying Behavior: A Study of Garment Industry in Islamabad 
    Muhammad Bilal Rauf, 01-322192-013 (Business Studies BUIC, 2021)
    Aim of the Study: Aim of this study is to identify impact of factors of online shopping on consumer buying behavior among people of Islamabad in textile gannent industry. For this purpose, 3 three factors of online purchase ...
  • Optimized Protocol for IOT's Data Transmission Using Machine Learning 
    M.Awais Ali, 01-133162-084; Aizaz, 01-133162-007 (Bahria University Engineering School, 2020)
    Internet of Things (IoT) based sensor networks have gained popularity in the recent years and they become vital for supporting high data rate real time applications. By the end of 2020 there will be 31 billion IoT devices ...
  • Impact of Brand Experiences, Social Media Sites, and Positive Word of Mouth on Brand Commitment 
    Maira Zulfiqar, 01-321201-034 (Business Studies BUIC, 2021)
    Advertisement may aid in the development of brands, but it is their reliability that sets them apart. People are more likely to commit loyal to a brand if they think they share values with it. The costumer is the only boss, ...
  • IoE Based Building Energy Profiling System 
    Zeeshan Wakeel, 01-133162-175; Zahid Amanullah, 01-133162-050; Musammar Hassan Imrani, 01-133162-086 (Bahria University Engineering School, 2020)
    Energy efficiency issues have become a significant challenge for the development of the world. The system will control and monitor the electrical based equipment’s and reduce the power consumption in building by controlling ...
  • Impact of Customer Service Experience Management on Customer Satisfaction and Brand loyalty: Evidence from Hoteling Industry of Pakistan 
    Masood Ahmad, 01-321201-035 (Business Studies BUIC, 2021)
    This study aims to assess the impact of customer service experience management on customer satisfaction and brand loyalty in hoteling industry of Pakistan. This study has used physical interaction management, virtual ...
  • STEGANOGRAPHY USING MACHINE LEARNING 
    Aashar Shakeel Umer, 01-133162-001; Hamza Munir Abbasi, 01-133162-016; Syed Qasim Ali Shah, 01-133162-033 (Bahria University Engineering School, 2020)
    Image steganography is a procedure for hiding messages inside pictures. While other techniques such as cryptography aim to prevent adversaries from reading the secret message, steganography aims to hide the presence of ...
  • The Impact of Social E-Commerce on Consumer Purchase Intention and Brand Image with a Moderating Role of Gender. 
    Zeruck Mustafa Khan, 01-321201-032 (Business Studies BUIC, 2021)
    This t~1esis is ~ detailed analysis of the overall impact of e-commerce on consumer purchase ~nte~1tio~ and brand Image with a moderatmg role of gender. Whether gender roles have an fluence on the mclmatlon to purchase. ...
  • The Influence of Brand Appearance Factors on Customers Brand Loyalty. A Study of Tetra Pack Milk Users in Twin Cities 
    Bilal Asghar, 01-322182-034 (Business Studies BUIC, 2021)
    Aim of the research: This research is aimed to identify the influence of brand-appearance factors over customer’s brand loyalty & for this purpose four factors have been selected these are various social media platforms, ...