Bahria University Libraries: Recent submissions

  • Impact of Post Covid-19 Social Media Marketing Activities on Customer-Brand relationship with Mediating Role of E-Brand Experience. A Case of Twin Cities of Pakistan. 
    Shanza Noreen, 01-222211-010 (Business Studies BU E8-IC, 2022)
    This study investigates the impact of Post COVID-9 Social media marketing activities like trendiness, active presence, and eWOM (electronic word of mouth) on the customer-brand relationship with the mediating effect of ...
  • The Impact of Social Media Marketing on Customer Purchase Intention with Moderating Role of Gender: A case of Twin Cities of Pakistan 
    Tehreem Fatima, 01-321212-054 (Business Studies BU E8-IC, 2022)
    The purpose of the study is to find the “The Impact of Social Media Marketing on Customers Purchase Intention with Moderating Role of Gender”. Thusly, this part on strategy is given to see design, research purpose, ...
  • Mushroom Cultivation – A Way Forward Towards Sustainable Economic Growth 
    Shayaan Asad, 01-321212-048; Surayya Ahmed, 01-321212-050 (Business Studies BU E8-IC, 2022)
    Due to the inexpensive and readily accessible raw materials required for the mushroom and fungi industry, as well as the quicker means of communication and marketing, mushroom production has a lot of potential in Pakistan ...
  • Examining Rebranding and Rejuvenating Strategies: A Project on Shaheen Petroleum 
    Faran Shahid, 01-222211-007; Wasi Imran, 01-222211-011 (Business Studies BU E8-IC, 2022)
    Shaheen petroleum began offering its services in 2004 by constructing its first gas station at the Balkasar intersection on Route M-2. In 2010, Shaheen petroleum completed the construction of its second fuel station, which ...
  • Rebranding of Mithaas Sweets & Bakers 
    Aisha Arshad, 01-222211-001; Alina Sabqat, 01-222211-002; Muhammd Usman Saeed, 01-222211-008 (Business Studies BU E8-IC, 2022)
    People are developing with the technology that is advancing today, and both are happening at an accelerated rate. It is a dire need for businesses to develop digital presence and gather user’s data to perform different ...
  • Devise Marketing Strategies to Uplift the Tourist Locations in Flood Affected Areas; A Case Study of Firm Destination Unlimited – Pakistan Floods 2022 (KPK) 
    Ijlal Haider Baloch, 01-322202-003; Muhammad Anas Ashir, 01-322202-004; Kahuda Suleman, 01-322202-023 (Business Studies BU E8-IC, 2022)
    The tourism industry of Pakistan has been growing in the past years and it has also attracted the eyes of some influential international tourists. These tourists made some videos and wrote blogs about the beauty of Pakistan ...
  • Guidance Pro 
    Muhammad Ahmed, 01-221212-018; Usman Ali Qureshi, 01-221212-033 (Business Studies BU E8-IC, 2022)
    GUIDANCE PRO is the online platform for the students where we will offer online services and products to the students in different categories includes guideline notes, assignment/projects, results, past papers, books and ...
  • Feeta Kainchi: Design your own Apparel 
    Minahil Haroon, 01-221212-017; Omer Sadiq, 01-321212-044 (Business Studies BU E8-IC, 2022)
    This report is constituted on detailed business plan of our project which includes all the information regarding our business. Therefore, for the purpose of understanding broader landscape of our business we included ...
  • Enabling Sustainable Car Wash Using Waste Water Management Technology 
    Hamza Saleem, 01-321212-019; Muhammad Talha Jamil, 01-321212-039; Muhammad Tayyab, 01-321212-040 (Business Studies BU E8-IC, 2022)
    Water Consumption is increasing gradually with increase in population everyday around the globe. Many countries are making strategies to save water and recycling used water for other purposes like, in agriculture land, ...
  • SOURCE ROCK EVALUATION OF RANIKOT FORMATION IN SAWAN-01, MIDDLE INDUS BASIN, PAKISTAN 
    ABBAS KHAN; FAISAL BILAL HAIDER; TALHA ZUBAIR (Earth and Environmental Sciences, Bahria University Engineering School Islamabad, 2019)
    Understanding source rock and its related petroleum system is of critical importance in hydrocarbon prospecting. Organic matter quantity, quality and maturity studies have been carried out on shales of Ranikot Formation ...
  • USE OF SAKESAR LIMESTONE AS AN AGGREGATE IN ROAD CONSTRUCTION 
    AHAD HASEEB AHMAD; NABEEL JAVED (Earth and Environmental Sciences, Bahria University Engineering School Islamabad, 2019)
    The study comprises of engineering properties of Sakesar Limestone of eastern Salt Range, located in Choa Saidan Shah area, Chakwal. Laboratory tests were done by collecting samples and then testing the samples in ...
  • GIS BASED LANDSLIDE SUSCEPTIBLITY MAPPING FROM THAKOT TO DASSU KARAKORUM HIGHWAY, KHYBER PAKHTUNKHWA, PAKISTAN 
    Abdul Fatakh; Abdul Hanan Hamid; Ayaz Ali (Earth and Environmental Sciences, Bahria University Engineering School Islamabad, 2019)
    The main objective of the study is to prepare landslide susceptibility map of 90 km section of Karakorum Highway, from Thakot to Dassu, Khyber Pakhtunkhwa, Pakistan. Study area is situated in Karakorum mountainous region ...
  • PETROGRAPHY OF THE ROCKS OF KARAMAR MOUNTAIN, MARDAN, KP, PAKISTAN 
    Ammar Nisar Syed; Hamza Sultan; Mahnoor Shafique (Earth and Environmental Sciences, Bahria University Engineering School Islamabad, 2019)
    The main objective of the present study is to carry out the petrographic analysis of the rocks in Karamar area, Mardan, Khyber Pakhtunkhwa, Pakistan. The Karamar area is a locality in a comparatively larger Shewa-Shahbazgarhi ...
  • GEOTECHNICAL IMPLICATIONS ON SOIL STABILIZATION BY USING TYRE RUBBER WASTE 
    MUHAMMAD ALI BHATTI; SAJJAD ALI; TALAL AHMED (Earth and Environmental Sciences, Bahria University Engineering School Islamabad, 2019)
    Use of recycled waste materials for geotechnical and civil engineering applications can provide an attractive way to reduce the waste to be disposed of and it may help in improving engineering properties of soil. Scrap ...
  • The Comeback of a Food Venture by Tackling Obstacles and Relaunching It in the Market - A Case of Cafe Food Dudes 
    Aamna khan, 01-322211-001; Bushra Hassan, 01-322211-003; Sadaf Sher, 01-322211-014 (Business Studies BU E8-IC, 2022)
    The food industry in Pakistan plays a significant role in the country's economy, and in recent years there has been a noticeable increase in the number of local fast food and traditional restaurants in the Rawalpindi and ...
  • SMART GRASS CUTTING MACHINE 
    Ashraf, Muhammad Naeem Reg # 57102; Hassan, Muhammad Reg # 57043; Hassan, Ahmed Reg # 57117 (Bahria University Karachi Campus, 2022)
    The project aims at fabricating a grass cutting machine system which makes the grass cutter motor running through solar energy. This solar power based Grass Cutting Machine is a robotic vehicle powered by solar energy ...
  • ECO-FRIENDLY REFRIGERATOR BASED ON THERMOELECTRIC DEVICE 
    Aslam, Muhammad Adeeb Reg # 58537; Ahmed, Aqeel Reg # 57090 (Bahria University Karachi Campus, 2022)
    Refrigerators are the devices which consume very high power.To overcome this problem and to improve the performance of refrigerators, many researchers and scientists have done so much work.Thermoelectric refrigeration ...
  • IMPLEMENTATION OF SMART POWER TRANSFER SWITCH 
    Mujahid, Muneeb Reg # 57068; Muaavia, Ameer Reg # 57072; Ali, Muhammad Fahad Reg # 57089 (Bahria University Karachi Campus, 2022)
    This paper report studied the steps to implement smart power transfer switch. The main reason to make automated transfer switch is that in manual transfer there’s always a chance of possibility of fire outbreaks, time ...
  • ACCIDENT AVOIDANCE AND VEHICLE SAFTEY DURING FOG 
    Latif, Mohsin Reg # 57054; Abis, Muhammad Reg # 57076; Shah, Kashif Hussain Reg # 57057 (Bahria University Karachi Campus, 2022)
    According to National Highways and Motorways Police report that over 30,000 people die and thousands are permanently disabled due to road accidents every year in Pakistan, which is increasing gradually by 2% annually. ...
  • Analyze and Address Training & Development Evaluation Issues at FFBL using Modern OD Tools 
    Hammad Raza, 01-321212-017; Paras Wahab, 01-321212-045 (Business Studies BU E8-IC, 2022)
    Fauji Fertilizer Bin Qasim Limited is one of the leading fertilizer companies in Pakistan. However, it is facing some issues regarding its human resource which it should solve as soon as possible to get the maximum potential ...