Bahria University Libraries: Recent submissions

  • FACTORS LEADING TO THE EMERGENCE OF DEPARTMENTAL STORES IN PAKISTAN 
    SANA MUHAMMAD SALEEM, 23003 (Bahria University Karachi Campus, 2015)
    Purpose: The research is conducted to know the current shopping behavior and preferences of consumers. The market trend is changing; customers are becoming more aware; to know the inclination of customers toward a particular ...
  • IMPACT OF WORK CLIMATE ON EMPLOYEES HEALTH 
    MUNAZA KHANZADA, 16403 (2015)
    Purpose: The purpose of this study is to find the relationship between working climate on employee's health. This study examine the employees job stress, mental and physical health condition and work attitude with the ...
  • IDENTIFICATION OF FACTORS THAT INFLUENCE THE USE OF ALTERNATE DELIVERY CHANNELS (ADCs) BY BANK CUSTOMERS IN PAKISTAN 
    ARIFA SAMI, Reg # 19452 (Bahria University Karachi Campus, 2015)
    Purpose of the study: The aim of this study is to find out about difference in bank customers’ preference regarding use of the alternate delivery channels in Karachi, Pakistan. Also, the objective ol this research is to ...
  • THE ROLE OF INFORMATION TECHNOLOGY IN THE GREEN SUPPLY CHAIN MANAGEMENT OF FMCG IN KARACHI 
    ASAD IQBAL MEMON, 19463; ASAD IQBAL MEMON, 19463 (Bahria University Karachi Campus, 2015)
    Purpose- The aim of this research is to analyze the impact of the Information Technology tools in creating the sound practices of the green supply chain management in FMCG companies. Methodology/sample- In this descriptive ...
  • STAKEHOLDER'S PERCEPTION REGARDING FACTORS RESPONSIBLE FOR CREATE BULLWHIP EFFECT IN THE CONSUMER MARKET 
    MUDDASSIR FURQAN, Reg # 15704 (Bahria University Karachi Campus, 2015)
    Purpose- An important aspect in supply chain management, the bullwhip effect, suggests that fluctuation in demand increases as one moves up a supply chain. The target of this research is to benchmark or quantify the existence ...
  • WOMEN ENTRAPRENEURSHIP IN FASHION INDUSTRY OF PAKISTAN 
    Shahid, Kubra Reg # 13107 (Bahria University Karachi Campus, 2015-02-09)
    Purpose- Major aim of this study was to evaluate the impact of price hike and purchasing power on sugar consumption pattern ofindividuals in Pakistan. The constant rising prices of food commodities including sugar, and ...
  • Creating the Value for Shareholders by (M&A's) Mergers and Acquisitions 
    Ansa Ghulam Khan, 01-120042-008; Ayesha Khadim, 01-120042-010; Muhammad Akbar, 01-120042-028 (Bahria University Islamabad Campus, 2006)
    This study examined the movement of announcement-associated stock prices for 18firms undertaking acquisitions and merging between 2000 and 2006. It found that the merging firms gain modestly positive abnormal returns around ...
  • The Need For E.Filling of Tax Returns in Pakistan. 
    Sadia Mehmood, 01-121052-022 (Bahria University Islamabad Campus, 2006)
    This research work is about the need for electronic filing of tax returns in Pakistan. Technology is having a profound impact on the world we inhabit and the ways we conduct our lives. Technology is affecting health care, ...
  • ROLE OF CUSTOMER RELATIONSHIP MARKETING IN ACQUISITION AND RETENTION OF CUSTOMERS - IN PERSPECTIVE OF RETAIL OULETS IN KARACHI 
    Qasim, Hafiz Muhammad Reg # 19496 (Bahria University Karachi Campus, 2015-07-14)
    Purpose: The primary puipose of this study is to get know about the role of customer relationship marketing in the retail stores of Karachi. What was relationship between retention and acquisition of customers whether ...
  • RECRUITMENT AND SELECTION PRACTICES AT NATIONAL BANK PAKISTAN 
    Bhutto, Maqsood Ahmed Reg # 22979 (Bahria University Karachi Campus, 2015-06-29)
    Purpose of the Study:The aim ofthe study is to understand the mechanism of the human resource selection and recruitment process in human resource department in banking industry of Pakistan. The National bank of Pakistan ...
  • Impact of Restructured Risk Management System (RMS) on Small Investors in Karachi Stock Exchange 
    Muhammad Naqeeb, 01-220042-013 (Bahria University Islamabad Campus, 2007)
    Karachi Stock Exchange owes its origin to the dynamic group of leading businessmen and professionals of Karachi/Lahore/Islamabad region who conceived the idea of the establishment of the third bourse in the country so as ...
  • Comparative Analysis of Customer Relations Practices of Telecom Companies in Islamabad 
    Samina Khan, 222011-030 (Bahria University Islamabad Campus, 2005)
    This research Thesis 1S prepared by Ms. Samina Khan Under the supervision of Prof. Najeeb A Khan. The title of the research is "Comparative Analysis of Customer Relations Practices of Telecom Companies in Islamabad". This ...
  • Can Attitude Be Influenced by Advertising 
    Waseem Riaz, 01-121051-008 (Bahria University Islamabad Campus, 2006)
    This study was intended to find that can attitudes be influenced by advertising. To find this relation the study was directed towards both genders that is males and females, they were the respondents of this research. To ...
  • Analyzing the Marketing Strategy of J. Walter Thomson Asiatic to Strengthen the Advertising Industry of Pakistan 
    Amna Kamal, 01-121062-006; Faisal Javaid, 01-121062-015 (Bahria University Islamabad Campus, 2007)
    The human life in general and the business world in particular has been profoundly affected by the service industry. Today, Information technology and communication networking systems have revolutionalized the functioning ...
  • Appraisal at PC and Marriot 
    Nauman Haider, 120042-035 (Bahria University Islamabad Campus, 2009)
    Introduction, Pearl Continental Hotels, Marriott, Analysis of performance appraisal systems of Pearl Continental and Marriott.
  • Proximity Security System (P-0060) (MFN 2046) 
    Muhammad Fahad Butt, 233032-014; Shoaib Mansoor Khalid, 233031-022 (Computer Engineering, Bahria University Engineering School Islamabad, 2008)
    We design and built an RFID-based proximity security system for use with Identification cards, which have been RFID-embedded as our final project. The idea for this project was generated with the enhancement of RFID ...
  • Implementation of MIPS Pipeline Simulator in Java (P-0061) (MFN 1927) 
    Omer Imtiaz, 133022-035 (Computer Engineering, Bahria University Engineering School Islamabad, 2007)
    This report focuses on my Final Year Project which is to implement MIPS Seven-Staged Pipeline Simulator in JAVA language. The Project simulates binary sequence of instructions in the Pipeline, detect all the possible hazards ...
  • Automated Public Complaint Bureau (P-0497) (MFN 2056) 
    Ahmed Hasan Ranjha, 133041-002; Daud Abid, 133041-005 (Software Engineering, Bahria University Engineering School Islamabad, 2008)
    The software that we plan to develop will allow public to make complaints online and provide the administration to follow up with the complaints more quickly and effectively. It will manage the records of the complaints ...
  • Authentication Via Face Recognition (P-0484) (MFN 2061) 
    Raheel Ahmed, 233021-053 (Software Engineering, Bahria University Engineering School Islamabad, 2007)
    As continual research is being conducted in the area of computer vision, one of the most practical applications under vigorous development is in the construction of a robust real-time face recognition system. While the ...
  • Real-Time and Reliable Communication Between Hand-held Devices Using Communicator (P-0496) (MFN 2062) 
    Adil Saeed Khan, 133041-001 (Software Engineering, Bahria University Engineering School Islamabad, 2008)
    As continual research is being conducted in the area of computer vision, one of the most practical applications under vigorous development is in the construction of a robust real-time face recognition system. While the ...