Bahria University Libraries: Recent submissions

  • IMPACT OF HUMAN RESOURCE MANAGEMENT PRACTICES ON EMPLOYEE JOB SATISFACTION AT TCS (PVT) LTD. 
    Khan, Arsalna Reg # 29960 (Bahria University Karachi Campus, 2016)
    Purpose of the Study: The purpose of this study was to examine the impact of various Human Resource Management (HRM) practices on job satisfaction at a leading national courier services provider TCS Pvt. Ltd. In this ...
  • IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BUYING BEHAVIOUR 
    Ahmed, Wahab Uddin Reg # 40315 (Bahria University Karachi Campus, 2016)
    Purpose: The primary objective of dissertation is to identify the elements that motivate and have an impact on the buying behavior. It also aims to find out if endorsement plays a negative or positive role in buying ...
  • FACTORS BEHIND BRAND SWITCHING IN TELECOM INDUSTRY 
    Janjua, Wajahat Rasul Reg # 25698 (Bahria University Karachi Campus, 2016)
    The basic point of this study is to investigate the aspects so as to influence the consumer behavior for telecom brand switching. Customer become satisfied when their need is fulfill by any service provider. In Pakistan ...
  • "CUSTOMER SATISFACTION ON ISLAMIC BANKS IN PAKISTAN" 
    Asif, Muhammad Reg # 40253 (Bahria University Karachi Campus, 2016)
    Purpose: The core objective of this research is to find out the Customer Satisfaction on Islamic banks in Pakistan through its selected variables Customer Satisfaction (CS) as dependent variable, Service Quality (SQ) ...
  • THE IMPACT OF RELATIONSHIP MARKETING ON MARKET PERFORMANCE A STUDY ON BROOKES PHARMACEUTICAL 
    Anwer, Muhammad Hasan Reg # 40262 (Bahria University Karachi Campus, 2016)
    Purpose: The major aim of this study is to analyze the effect of relationship marketing factors on customer retention through relationship quality in the pharmaceutical business sector of Brookes pharmaceutical Pvt. Ltd. ...
  • HUMOR BASED ADVERTISING EFFECT ON BRAND PURCHASE INTENTION 
    Hassam, Muhammad Reg # 25172 (Bahria University Karachi Campus, 2016)
    PURPOSE: The purpose of this study is to study the impact of humor in advertising on consumer purchase intention and the affect of humor on celebrity endorser use in the commercial. This research will contribute in ...
  • Smart Health Care System 
    Daniyal Mahmood Sarwari, 01-134141-030; Uzair Nazeer, 01-134141-139 (Bahria University Islamabad Campus, 2018)
    IoT (Internet of Things) very helpful to solve problems for connecting the appliances/devices to internet, efficiently. IoT also serves in health care domains as well. Our project named as “Smart HealthCare System” is ...
  • Internet of Things based Home Automation 
    Abuzar Riaz, 01-134141-004; Mohiz Wali, 01-134141-063 (Bahria University Islamabad Campus, 2017)
    The “Internet of things”(IoT) is becoming an increasingly growing topic of conversation both in the workplace and outside of it. IoT aims to provide interconnection among a variety of objects (things) including cell phones, ...
  • Automatic Identification of Personality using Writing Behavior 
    Sadaqat Ali, 01-134141-110; Usman Khalid, 01-134141-135 (Bahria University Islamabad Campus, 2017)
    Handwriting is one of the most common and oldest expressions of human behaviors. We learn to write by copying shapes from a standard set of pro- totype alphabets the copy book. With time, every individual deviates from the ...
  • Automotive Embedded Monitoring Device (Dr. Car) 
    Ali Ejaz Nazir, 01-134141-007; Raja Hamza Habib, 01-134141-102 (Bahria University Islamabad Campus, 2017)
    Nowadays most of the vehicles come with an Engine Control Unit (ECU). ECU controls almost every function of the machine such as the braking, start up, climate control system, Fuel pressure and regulation (FPR) System and ...
  • Hand Gesture Recognition 
    Almas Arshid, 01-134131-008 (Bahria University Islamabad Campus, 2017)
    This work discusses an on-going project for hands gesture recognition in computer vision systems. The proposed approach is based on the shape analysis. More specifically, the K nearest neighbour algorithm is used statistical ...
  • Deal hunter 
    Abdul Rehman, 01-134132-006; Raja Farhan Tariq, 01-134132-154 (Bahria University Islamabad Campus, 2017)
    We often go to restaurants for eating food and having fun, sometimes we call the restaurant to ask for the menu or price details. Efficient users will definitely go the website of the restaurant, but what if the restaurant ...
  • Vision based vehicle speed detection system 
    Zohwa Karim, 01-134132-202 (Bahria University Islamabad Campus, 2017)
    In the past few decades, the number of vehicles out on the roads has been increasing at a rate that does not seem to be slowing down any time soon. With so many vehicles in use, naturally the chances of accidents or mishaps ...
  • A-Trainer : Augmented Reality Gym 
    S. M. Basit, 01-134141-105; Saad Ajmal, 01-134141-106 (Bahria University Islamabad Campus, 2017)
    Keeping track of health and fitness in today’s busy life style has become very difficult. Considering the health and time concerns of its employees, most organization provide gym facilities; however, most of these gyms ...
  • Tourist guide using Augmented Reality 
    Mian Salman Haroon, 01-134132-095; Haris Hasan, 01-134132-055 (Bahria University Islamabad Campus, 2017)
    Augmented reality application is only being made possible in the last few years, owing to the increasing processing power, more responsive hardware sensors and improved cameras of modern mobile computers. The mobile ...
  • Disaster Damage Detection 
    Awais Tariq, 01-134141-021; Sana Ullah Shah, 01-134141-114 (Bahria University Islamabad Campus, 2017)
    Disaster Damage Detection System is a desktop based application which will use machine learning algorithm to perform classification on the given inputs i.e. (Latitude, Longitude, Magnitude, and Intensity) and will predict ...
  • Age Invariant Face Recognition 
    Muhammad Junaid Khan, 01-134141-079; Muhammad Hamza Imtiaz, 01-134141-072 (Bahria University Islamabad Campus, 2017)
    Automated face recognition is a popular area of research due to its wide applicability. However, there are several challenges which obscure performance of such systems. These include pose, lightning, facial expressions, ...
  • Deals all around 
    Asad Ullah Riaz, 01-134141-016; lbraheem Bukhari, 01-134141-050 (Bahria University Islamabad Campus, 2017)
    The world has progressed with various new and integrated technologies especially in the field of computer science. With new advancement, smart phones applications also gained popularity to provide services to the user ...
  • Startup Software house An Economic simulation game 
    Muhammad Nabeel, 01-134132-122; Hassan Iqbal, 01-134132-062 (Bahria University Islamabad Campus, 2017)
    Game based learning is a new and evolving idea which is based on the fact that each and every game has a learning objective. Running a software house effectively is a challenge. It consists of managing resources both ...
  • Obstacle Detection for Moving Objects using Vision and Ultrasonic Sensor 
    Sarmad Noman, 01-134141-116; Asad Mehmood, 01-134141-015 (Bahria University Islamabad Campus, 2017)
    "Obstacle detection for moving object using vrsion and ultrasonic sensor" is a difficult optimization problem with multiple constraints. There is extensive research in the literature solving the problem using neural network ...