Thesis/Dissertation Repository Islamabad Campus: Recent submissions

  • CEO compensation The Influence Of foreign And Institutional Investors 
    Syed Qamar Abbas (Bahria University Islamabad Campus, 2010)
    The mandatory thesis on “Ceo Compensation” has been very beneficial to have practical exposure of how things really go in the market. Being a student this exposure provided me the best practical understanding of market. I ...
  • A Study of Customer Satisfaction Of Domestic Consumers Towards Air Blue 
    Ahmed Raza Khan (Bahria University Islamabad Campus, 2010)
    A Study Of Customer Satisfaction Of Domestic Consumers Towards Air Blue is a research oriented work, in which research work is carried out to examine How Air Blue is posing threat to all airlines including PIA in the ...
  • Determination Of Lucky Cement And DG Cement Stock Valuation 
    Muhammad Zeeshan Saleem; Fawaz Yazdani Dar (Bahria University Islamabad Campus, 2009)
    1.1. Project Background and Overview It is very important before starting a Project to know about the Industry and its factors which have direct and indirect influence on firms, because these indicators will help in this ...
  • Performance Evaluation at Bank Alfalah 
    Wafa Tariq; Maryia Munir; Numra Awan (Bahria University Islamabad Campus, 2010)
    The research report examines the affect of 180 degree evaluation on the work satisfaction of employees. 180 degree is the process by which employees are evaluated by only one person, usually his direct supervisor or manager. ...
  • Effects Of Employee Training And Development At Hashoo foundition 
    Javaid Akbar; Azeem Haider; Ejaz Khan; Shakeela Ajmal (Bahria University Islamabad Campus, 2010)
    ABSTRACT This descriptive research is conducted on Hashoo Foundation, intended to explore the concept of how training and development affects employee motivation, turnover and their job involvement. Among 80 employees ...
  • Sales And Marketing Strategy Analysis At IBM 
    Muhammad Awais Qureshi; Majid khan; Osama Izhar (Bahria University Islamabad Campus, 2010)
    Under the best of situations, marketing can be a daunting task. Competitive pressures are significant and in many cases this means that you have to do more with less. But in every economic slowdown there are always companies ...
  • Fazaia Colleges' Role In Educating Children Of Low Income Class 
    Waqas Waheed; Sara Rehman; Huma Khalid; Amina Bint-E-Zahid (Bahria University Islamabad Campus, 2010)
    The project highlights the most vital concerns, Fazaia School Board counteracts’ at the moment. The school network is working on a social agenda to accommodate the needy, which in turn is affecting the funding mechanism ...
  • IBEX- "Magazine Created To Highlight The Business Opportunities" 
    Raja Muhammad Saad; Muhammad Junaid; Muhammad Bilal Khalid; Umair Riaz satti (Bahria University Islamabad Campus, 2010)
    1.1 Background of the Research and the Opportunity 1.1.1 Opportunity In order the fill the information gap in the corporate sector of Pakistan, a business opportunity exists to fill the gap by starting a business ...
  • Training Evaluation Process Islamabad Serena Hotel 
    Rafia Aslam; Sidra Amjad; Saba Farooq (Bahria University Islamabad Campus, 2010)
    This Project is on the evaluation of training procedures and policies that are put into practice at Islamabad Serena Hotel and it begins with a brief introduction of the areas under focus of training of employees in Serena ...
  • Working Capital Management And Profitability An Empirical Analysis Of Listed Companies Of Cement Sector Of Pakistan 
    Hummaira Bibi (Bahria University Islamabad Campus, 2010)
    In this research, the relationship between working capital management and profitability has been explored, by selecting 12 cement companies of Pakistan listed on KSE, for the period of 5 years from 2005-2009. This study ...
  • The Impact Of Advertising & Price Promotions On Brand Equity 
    Muhammad Ali Bari; Muhammad Shahzad; Mohsin Akhtar Jaffery (Bahria University Islamabad Campus, 2010)
    In an extension of the research demonstrating the effect of marketing communications on consumer-based brand equity, the present study experimentally examines the effects of advertising and price promotion on consumer-based ...
  • Impact of effective brand management on brand equity of FnkAsia 
    Maria Iftikhar (Bahria University Islamabad Campus, 2011)
    This research has been conducted to deeply analyze the concept of Brand management and its effect of managing brand equity of FnkAsia. Brand management is not an old idea from a marketing perspective yet in Pakistan it has ...
  • Market Opportunity for Live Smart in poultry - egg industry of Pakistan 
    Alina Rana; Azbail Raja (Bahria University Islamabad Campus, 2011)
    The study analyses the information regarding the poultry industry which has been viewed from the Asian perspective. The subject has been fragmented in a sequential pattern, which begins from the worldwide perspective and ...
  • Comparative study of cash fund for profitabily, liquidity and risk with Pakistan invesrment bonds and AA rated banks term deposit 
    Muhammad Mohsin Ehsan (Bahria University Islamabad Campus, 2011)
    Pakistan is a developing country, and is making well progress in its financial market. In recent years, mutual fund has developed a new scope in the financial sector of Pakistan and has improved the profitability not only ...
  • Impact of motivation on employees satisfaction at Telenor Pakistan 
    Muhammad Jawad Abbasi; Fatima Hassan Malik (Bahria University Islamabad Campus, 2011)
    The heading of this particular project is ‘The Talking Companies: Discovering the Marketing, Services, and Branding of Telecomm Operators”. Other than providing basic knowledge regarding the background of Telecomm industry ...
  • The study of consumer behavior regarding consumption of diet products due to increased health awareness in Islamabad City 
    Ali Iftikhar (Bahria University Islamabad Campus, 2010)
    This research targeted the growing problem of obesity. It is tried and true that the state of being overweight can be cured if a person maintains a healthy diet and increases the physical activity. And that’s where diet ...
  • Debt Financing Costs and its Effective Management : A Case Study of Gharibwal Cement 
    Rabia Nasir Qureshi; Zahra Omer Khan (Bahria University Islamabad Campus, 2011)
    How to finance a company has been a debatable question since many decades and at the same time it is one of the important factors which influence the shareholder’s wealth. Our study contributes to the analysis of capital ...
  • Microfinance and its impact on the economy of Pakistan 
    Ali Khan; Mohsin Babar; Waqas Ahmad (Bahria University Islamabad Campus, 2011)
    Abstract The purpose of this paper is to highlight the challenges and opportunities facing microfinance sector in Pakistan. Micro finance sector in Pakistan is coming to the end of its primary stage and is now in a position ...
  • Strategic management in Margalla Textile Mills 
    Muhammad Zuhaib; Qaiser Shamim; Waqas Ahmed Siddiqui; Zain Shahnawaz (Bahria University Islamabad Campus, 2010)
    Many companies are facing a huge problem of decrease in profitability in their annual returns. The reasons are several, of whom one is the credit crunch which erupted from unite states of America and has hit many markets ...
  • Determinants of Commercial Banks Deposits in Pakistan 
    Umair Hassan (Bahria University Islamabad Campus, 2009)
    Present research was conducted to study the impact of Interest rates, Inflation Rate and Stock Market Index on Deposits of Commercial Banks in Pakistan. This study was based on time series analysis. Data was collected on ...

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