MBA (BUIC): Recent submissions

  • Fazaia Colleges' Role In Educating Children Of Low Income Class 
    Waqas Waheed; Sara Rehman; Huma Khalid; Amina Bint-E-Zahid (Bahria University Islamabad Campus, 2010)
    The project highlights the most vital concerns, Fazaia School Board counteracts’ at the moment. The school network is working on a social agenda to accommodate the needy, which in turn is affecting the funding mechanism ...
  • IBEX- "Magazine Created To Highlight The Business Opportunities" 
    Raja Muhammad Saad; Muhammad Junaid; Muhammad Bilal Khalid; Umair Riaz satti (Bahria University Islamabad Campus, 2010)
    1.1 Background of the Research and the Opportunity 1.1.1 Opportunity In order the fill the information gap in the corporate sector of Pakistan, a business opportunity exists to fill the gap by starting a business ...
  • Training Evaluation Process Islamabad Serena Hotel 
    Rafia Aslam; Sidra Amjad; Saba Farooq (Bahria University Islamabad Campus, 2010)
    This Project is on the evaluation of training procedures and policies that are put into practice at Islamabad Serena Hotel and it begins with a brief introduction of the areas under focus of training of employees in Serena ...
  • Working Capital Management And Profitability An Empirical Analysis Of Listed Companies Of Cement Sector Of Pakistan 
    Hummaira Bibi (Bahria University Islamabad Campus, 2010)
    In this research, the relationship between working capital management and profitability has been explored, by selecting 12 cement companies of Pakistan listed on KSE, for the period of 5 years from 2005-2009. This study ...
  • The Impact Of Advertising & Price Promotions On Brand Equity 
    Muhammad Ali Bari; Muhammad Shahzad; Mohsin Akhtar Jaffery (Bahria University Islamabad Campus, 2010)
    In an extension of the research demonstrating the effect of marketing communications on consumer-based brand equity, the present study experimentally examines the effects of advertising and price promotion on consumer-based ...
  • Impact of effective brand management on brand equity of FnkAsia 
    Maria Iftikhar (Bahria University Islamabad Campus, 2011)
    This research has been conducted to deeply analyze the concept of Brand management and its effect of managing brand equity of FnkAsia. Brand management is not an old idea from a marketing perspective yet in Pakistan it has ...
  • Market Opportunity for Live Smart in poultry - egg industry of Pakistan 
    Alina Rana; Azbail Raja (Bahria University Islamabad Campus, 2011)
    The study analyses the information regarding the poultry industry which has been viewed from the Asian perspective. The subject has been fragmented in a sequential pattern, which begins from the worldwide perspective and ...
  • Comparative study of cash fund for profitabily, liquidity and risk with Pakistan invesrment bonds and AA rated banks term deposit 
    Muhammad Mohsin Ehsan (Bahria University Islamabad Campus, 2011)
    Pakistan is a developing country, and is making well progress in its financial market. In recent years, mutual fund has developed a new scope in the financial sector of Pakistan and has improved the profitability not only ...
  • Impact of motivation on employees satisfaction at Telenor Pakistan 
    Muhammad Jawad Abbasi; Fatima Hassan Malik (Bahria University Islamabad Campus, 2011)
    The heading of this particular project is ‘The Talking Companies: Discovering the Marketing, Services, and Branding of Telecomm Operators”. Other than providing basic knowledge regarding the background of Telecomm industry ...
  • The study of consumer behavior regarding consumption of diet products due to increased health awareness in Islamabad City 
    Ali Iftikhar (Bahria University Islamabad Campus, 2010)
    This research targeted the growing problem of obesity. It is tried and true that the state of being overweight can be cured if a person maintains a healthy diet and increases the physical activity. And that’s where diet ...
  • Debt Financing Costs and its Effective Management : A Case Study of Gharibwal Cement 
    Rabia Nasir Qureshi; Zahra Omer Khan (Bahria University Islamabad Campus, 2011)
    How to finance a company has been a debatable question since many decades and at the same time it is one of the important factors which influence the shareholder’s wealth. Our study contributes to the analysis of capital ...
  • Microfinance and its impact on the economy of Pakistan 
    Ali Khan; Mohsin Babar; Waqas Ahmad (Bahria University Islamabad Campus, 2011)
    Abstract The purpose of this paper is to highlight the challenges and opportunities facing microfinance sector in Pakistan. Micro finance sector in Pakistan is coming to the end of its primary stage and is now in a position ...
  • Strategic management in Margalla Textile Mills 
    Muhammad Zuhaib; Qaiser Shamim; Waqas Ahmed Siddiqui; Zain Shahnawaz (Bahria University Islamabad Campus, 2010)
    Many companies are facing a huge problem of decrease in profitability in their annual returns. The reasons are several, of whom one is the credit crunch which erupted from unite states of America and has hit many markets ...
  • Determinants of Commercial Banks Deposits in Pakistan 
    Umair Hassan (Bahria University Islamabad Campus, 2009)
    Present research was conducted to study the impact of Interest rates, Inflation Rate and Stock Market Index on Deposits of Commercial Banks in Pakistan. This study was based on time series analysis. Data was collected on ...
  • Awareness of automated foreign exchange trading system in Pakistan 
    Abdul Rehman; Arif Bashir; Furqan Saeed; Jasim Hussain (Bahria University Islamabad Campus, 2011)
    The rapid advancement in technology, specially the Internet, has significantly changed the economic and social landscapes and every aspect of our daily lives. The Internet has facilitated on-line trading in the securities ...
  • A study on the importance & affects of performance management on the employees of Pakistan telecommunication authority Government of Pakistan 
    Huda Abdul Qadir; Nerissa Naveed; Syed Ammar Haider; Zehra Rizvi (Bahria University Islamabad Campus, 2011)
    For every organization it is vital to understand that their most valuable asset are the employees i.e. the human resource. Without proper performance management of employees, organizational objectives are hard to meet. It ...
  • A study on marketing strategies of Pepsi Cola 
    Ammar Ishfaq Tanoli (Bahria University Islamabad Campus, 2011)
    Pepsi cola is one of the largest beverages Company in Pakistan. It has than 65% share in beverages sector current research provides an historical background of Pepsi cola and its Marketing expansion. This study focuses on ...
  • Why Internet Service Providers fail to meet Customer Expectations 
    Adnan Ali Mughal; Osama Ehsan; Syed Umair Ahmed (Bahria University Islamabad Campus, 2011)
    This study explores user’s point of view about those variables which supports Internet service providers to meet the customer expectations. This will explain why internet service providers fail to meet customer expectations. ...
  • Customer driven Quality cycle Assures Customer Satisfaction in Context of Islamic Financial Institutions 
    Maria Kanwal (Bahria University Islamabad Campus, 2011)
    In order to succeed in Islamic banking, the business mainly depends upon the quality associated with the product or service delivered. The main objective of the study is to justify customer’s expectations and bank’s ...
  • The effects of decline in car leasing on automobiles Industry of Pakistan 
    Wasif Sajjad; Ramla Tariq; Waqas Malik; Sheraz Raza (Bahria University Islamabad Campus, 2011)
    The project is about thoroughly analyzing the effect on the automobile industry after the decline of leasing. The objective of the project is to see how the industry got adverse effects after the financial institutions ...

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