Department of Business Studies (BUIC): Recent submissions

  • Farooq Haider Kayani, 122021-002 (Bahria University Islamabad Campus, 2007)
    Over the past decade lot of developing countries followed the road to reforms for the improvement of their marketing & advertising systems. Like many others the Advertising Sector of Pakistan is passing through extensive ...
  • Warda Bint-e-Rafaquat, 221031-014 (Bahria University Islamabad Campus, 2004)
    “Man tends to dig deep into the obscure and unknown in the hope of discovering what he yearns for ………… research is what gets him there!”The dependence of modern economies of the world on the sources of energy is a well-known ...
  • Muhammad Salman Akbar, 01-222071-055; Ali Hussain, 01-299072-001; BAsit Aziz-ur-Rehman, 01-122072-034; CH. Nasir Mahmood, 01-122071-064 (Bahria University Islamabad Campus, 2009)
    Foreign Direct investment (FDI) in an important part of the massive private investment which is driving economic growth around the world, particularly in the past two decades (IMF, 2001). FDI is being sought by many ...
  • Muhammad Bilal Shakir, 01-221082-035 (Bahria University Islamabad Campus, 2009)
    The small and medium enterprise (SME) sector is defined by size rather than a uniformity of business process or markets. The advantages and ills of this mode of business are mostly associated with size. Size gives SMEs the ...
  • Kamran Anjum Khan, 222021-012 (Bahria University Islamabad Campus, 2006)
    INTRODUCTION, LITERATURE REVIEW, METHODOLOGY
  • Syed HAssan Haqqie, 01-221081-020 (Bahria University Islamabad Campus, 2009)
    Abstract Poverty has always remained a major development problem of Pakistan. Many methods have been used in the past to alleviate poverty including direct credit approach, focus on job creation, heightened economic ...
  • Shahzadi Huma Gondal, 01-222062-065; Sana Aslam, 01-222062-060 (Bahria University Islamabad Campus, 2008)
    The Project is about Retention Issues in Petroleum Industry of Pakistan. With the escalating oil price in the world market, exploration and production business all over the globe has triggered multifold in the recent years. ...
  • Humaira Munir Aasia Khursheed, 01-222062-025 (Bahria University Islamabad Campus, 2010)
    This research presents that post privatization of PTCL; it faces many internal and external challenging problems. Among these problems major problems are to re-vamp its organizational structure in line with telecommunication ...
  • Fiza Azam, 211062-009 (Bahria University Islamabad Campus, 2008)
    In an increasingly global environment, it is the need of the day to expand operations globally. Mergers and acquisitions in this fast-paced, high-tech world, tends to be much faster and is an effective way to penetrate a ...
  • Rashid Hassan, 01-222071-071 (Bahria University Islamabad Campus, 2009)
    In today’s world of marketing, brand extension strategies are playing an imperative role in generating successful brand image. Extension is defined as launching new products and brands under same existing parent brand. ...
  • Sabir Pervaiz Latifi, 01-121052-021 (Bahria University Islamabad Campus, 2008)
    The findings from this research would be beneficial in enhancing the importance of technology in organizations. Policymakers and management would also benefit in making informed judgements about the issues involved in ...
  • Aalia A. Satti, 01-221081-001; Hana Afzal, 01-221081-003; Humaira Batool, 01-221081-004 (Bahria University Islamabad Campus, 2009)
    Fauji Fertilizer Company Limited is one of the key fertilizer companies in the country and holds maximum market share. This project report aims to suggest some important business strategies to the company that will not ...
  • Abdur Rehman, 01-122071-002,; Amna Fahim, 01-122071-011; Madiha Imran, 01-122071-044 (Bahria University Islamabad Campus, 2009)
    This project is based on financial and Operational analysis of Ferozsons laboratories LTD. Ferozsons Laboratories Limited was created in 1954 as one of the first pharmaceutical manufacturing facilities of Pakistan, to ...
  • Mehwish Liaquat, 01-222071-040 (Bahria University Islamabad Campus, 2009)
    The purpose of this study is to determine to what extent and how Job Analysis affects the work of the Organizational Procedure for selecting the employees. A Job Analysis is the key to any rational approach to selecting ...
  • Muhammad Saad Ullah Butt, 01-122072-089; Arslan Ashfaq Qureshi, 01-122072-019; Zohaib Khalid, 01-122072-172 (Bahria University Islamabad Campus, 2009)
    Pakistan is an emerging market for automobiles and automotive parts offers immense business and investment opportunities. The total contribution of Auto industry to GDP in 2007 is 2.8%. In the past few years it has been ...
  • Anam Waqar, 01-221082-005,; Sanila Kiran, 01-221082-061; Syed Omair Tafseer, 01-221082-071 (Bahria University Islamabad Campus, 2009)
    Every company has to see success or failure at the end, and the reason could not be implementing proper organization development procedures or developing the right strategy that could match with the structure. What matters ...
  • Arslan Ali Baig, 01-120082-013; Atif Ali, 01-220082-025 (Bahria University Islamabad Campus, 2009)
    This report sheds light on the all the issues faced by Pakistan in developing its very own Mango brand. The report incepts with the bird‟s eye view of the mango industry. An account of detailed SWOT analysis of the industry ...
  • Ali Mohsin Alvi, 01-122072-012; Ayesha Kanwal, 01-122072-031; Tehreem Salim, 01-122072-148; Nada Omer, 01-122072-104 (Bahria University Islamabad Campus, 2009)
    Nepotism as per its dictionary meaning refers to favoritism. In the workplace, nepotism is seen when people in a position of power favor their spouses, friends and relatives by bestowing jobs or job promotions upon them. ...
  • Khalil Tahir Sandhu, 01-122062-048 (Bahria University Islamabad Campus, 2009)
    Globalization in the last two decades has brought significant changes in foreign trade and cross border movement of technology, labor and capital. It has significantly affected the way companies and industries operate ...
  • Amer Saeed, 01-222071-012; Ahmed Hassan, 01-222071-007 (Bahria University Islamabad Campus, 2009)
    The research is conducted to examine the Financial Analysis of E&P Sector of Pakistan by taking the two leading companies of the sector including Pakistan Oilfields Limited (POL) and Pakistan Petroleum Limited (PPL). The ...

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