Purpose
This research analyze the impact ofsocial media marketing on consumer purchase intention
and the mediating role of consumer engagement between social media marketing and
consumer engagement
Methodology & ...
Purpose: The purpose of this study is to lights different factors related to supply chain
management (SCM) practices and supply chain competitiveness (SCC).
Methodology & Design: The research survey was conducted on 103 ...
Organizations face many obstacles in order to achieve competitive advantage in this
of the most significant challenges is increasingly dynamic market climate, and
maintaining their most talented workers. The effective ...
Purpose
The research purpose is to examine the impact of Systematic and un-Systematic risk on stock
returns (Oil & Gas Sector)in Pakistan.
Methodology & Design
i The research design is based on quantitative and ...
Purpose
The main purpose ofthis research was to observe the outcome ofsupplier selection
and buyer-supplier engagement on the performance advantages resulting from buyer and
supplier relationships, an and the impact ...
Purpose
The purpose of the study is to investigate the role of limited numbers of suppliers, long term
orientation and communication towards strategic purchasing. This research will analyze how
limited number of suppliers, ...
Purpose: The present research aimed to inspect the effect ofelectronic procurement execution
on the fulfillment ofthe supply chain performance in context to Pakistani industries. The four
prime practices of known as ...
The quantity and quality of the worker is greatly influenced by the work environment
(Vischer, 2007). Work environment plays an important role in the organization. Today's
employees have access to many job alternatives, ...
Purpose: The aim of this research ofstudy the impact of perceived leadership styles on the
employee engagement in pharmaceutical industry ofKarachi, Pakistan.
Methodology & Design: The sample size that was chosen by my ...
Purpose
The purpose of the study is to investigate the discrete attitudinal dimensions of consumers
toward advertisements for organizations to use the medium of online advertising effectively
and investigate whether ...
Purpose
The objective ofthis research find out the answer why consumer like a brand or what motivates
the users of Facebook to "like" a certain brand on Facebook and what are the undiscovered
motivation ofliking a brand ...
Purpose
This study's main purpose is to analyze how essential role a sports event plays in enhancing the
brand image ofthe sponsoring brands.
Methodology & Design
The quantitative research approach is used to conduct ...
Purpose: The assigned study is devoted to the understanding, evaluating and analyzing of
the factors which are responsible for developing supply chain performance with knowledge
management in the dairy sector of Karachi, ...
Purpose
This research was conducted to study the impact of intrinsic and extrinsic factors on the job
commitment ofpublic sector doctors in Karachi Pakistan.
Methodology & Design
The study was carried out in a short ...
Purpose
The main purpose ofthis research is to analyze the impact ofsocial media on employee woik
performance. The aim ofthis study is to identify the impacts of independent variables on
dependent variable work performance ...
Purpose
The purpose ofthis paper is to explore the specific role ofsupply chain capabilities (SCCs) in
the implementation of particular green strategies and the extent to which this relationship is
contingent upon firm ...
Purpose
The aim of this thesis is to provide better knowledge related with the acceptability of electronic
marketing and the effects it applies on Pakistani banking sector. It highlights the perception of the
customers ...
Purpose
This research is examine what Green Supply Chain Practices are being used in the Pakistani
Food Industry and Manufacturing firms. It shows that the Pakistani food Industry and the
manufacturing sector is quite ...
Purpose: This study aims to find out the impact of different financial ratios like current
ratio, net profit margin, total asset turnover ratio on ROE. Moreover it also aims to find
out impact of marketing expenses on ...
One of the major contributors in firm performance is supplier. Supplier performance is a key
factor to gain and maintain competitive edge in the highly competitive environment.
Purpose: The study was conducted to identify ...